Who is Shopini Marketplace for?
- Sellers seeking more catalog visibility.
- Online stores adding a complementary acquisition channel.
- Brands seeking category and product discovery.
- Merchants driving qualified traffic toward their own sales pages.
Shopini Marketplace
Shopini Marketplace extends seller visibility beyond their own store. It supports product discovery, search, promotion and qualified traffic or opportunities toward the right seller.
Shopini OS
Shopini Marketplace is the distribution and discovery product inside Shopini OS. It helps products become easier to find and can direct visitors toward the relevant seller or store. Its role complements the merchant’s own storefront instead of replacing it.
Distribution & discovery
Marketplace acts as a distribution layer connected to the catalog, with journeys that can lead to the relevant products and sellers.
Expose catalog items in an environment designed for search, categories and exploration.
Keep structured product information connected to the right seller.
Turn discovery into qualified visits to the right seller pages or journeys.
Add conversational discovery to help compare, recommend and route visitors to relevant products.
Shopini Ads can complement organic discovery with sponsored placements and acquisition campaigns.
Progressively measure exposure, interactions, traffic and opportunities generated by the channel.
A simple approach
The seller makes eligible catalog content available to Marketplace distribution.
Products become discoverable in relevant categories and journeys.
Visitors are guided toward the product, seller or next relevant action.
Ads and Shopy AI can strengthen visibility and discovery assistance.
Connected ecosystem
Commerce owns the seller experience, Marketplace extends discovery, Ads adds sponsored acquisition and Shopy AI assists product discovery.
FAQ
No. It is a complementary visibility and discovery channel.
Yes. The current positioning emphasizes product discovery and routing toward sellers and their stores.
Marketplace is a distinct Shopini OS product; eligibility depends on service rules.
Ads can complement organic discovery with paid promotion where activated.
Discover Shopini Marketplace as a complementary distribution and discovery channel.